Asset strategy
Identify the content most likely to attract qualified buyers.
06 · Service
Content Syndication
Put your whitepapers, reports, and case studies in front of the right buyers — and collect verified, consented leads at scale.
What's included
Everything in the content syndication motion.
Targeted distribution
Place assets in front of your exact ICP across trusted networks.
Verified lead capture
Every lead double-checked against your qualification criteria.
Content nurture
Follow-on content sequences that build engagement over time.
Custom qualification
Filter on title, company size, industry, and intent.
Lead delivery
Clean, consented leads delivered straight to your CRM.
How it works
A simple, measurable process.
1
Package
Select and frame the assets that will pull your buyers in.
2
Distribute
Syndicate across vetted B2B networks targeted to your ICP.
3
Verify
Confirm every lead meets your exact qualification rules.
4
Deliver
Push verified, consented leads into your systems.
Outcomes
Numbers this motion moves.
Leads delivered
12k+
to date
Verified rate
100%
to spec
Cost per lead
-29%
vs. paid social
Who it's for
Teams with strong content who need qualified reach far beyond their own channels — at a predictable cost per lead.
- ✓You have valuable gated content
- ✓You need reach beyond your own audience
- ✓Lead quality and consent are non-negotiable
Pairs well with
Related services.
Ready to add content syndication to your pipeline?
Book a strategy call and we'll map this motion to your ICP, sales cycle, and revenue targets — no generic pitch.